's new skincare range isn't just for women.
The Grammy award-winner and entrepreneur confirmed on Sunday that her new skincare line, Fenty Skin, is gender-inclusive.
that shows Rihanna posing with rapper A$AP Rocky, she wrote: "That's right baby...@fentyskin is for my fellas too! No matter who you are, you deserve to have great skin!"
A few hours earlier, the singer posted a one-minute commercial on the social media platform, featuring A$AP Rocky and fellow musician Lil Nas X looking dewy and radiant alongside a plethora of models. The camera zooms in on some of the products in the collection.
The visuals end with the tagline: "The new culture of skincare."
"I've been working on (Fenty Skin) for over 2 years, perfecting formulas and creating packaging that is kind to our planet!! Formulas that work, and work well with makeup!!!" the 32-year-old star explained in another post.
She added: "Everything starts with the foundation that is your skin and we all know how obsessed I am with beautiful, healthy skin- so whether you want to wear makeup, or no makeup at all, there's always glowing skin underneath."
Fenty Skin is set for release July 31.
In 2017, -- from the singer's full name, Robyn Rihanna Fenty -- with a foundation in 40 shades and 10 highlighters.
At the time, she said her intention was to celebrate diversity by creating a product "for women of all shades, personalities, attitudes, cultures, and races."
The much-lauded brand has since expanded to include as well as created with LVMH, the conglomerate that's also home to Dior, Louis Vuitton and Fendi, among many others.
