Washington D.C. is painting a message in giant, yellow letters down a busy D.C. street ahead of a planned protest this weekend: BLACK LIVES MATTER.

The massive banner-like project spans two blocks of 16th Street, a central axis that leads southward straight to the White House. Each of the 16 bold, yellow letters spans the width of the two-lane street, creating an unmistakable visual easily spotted by aerial cameras and virtually anyone within a few blocks.

The painters were contacted by D.C. Mayor Muriel Bowser and began work early Friday morning, the mayor's office told CNN. "Black Lives Matter Plaza," complete with a new street sign.

Washington has been in response to the death of George Floyd at the hands of Minneapolis police officers. St. John's Church, during a peaceful protest, sits along the expanse of road that now bears the BLM message. They will continue this weekend, including one on Saturday that is expected to yield a large turnout.

 
 
 
 
 
 
 
 
 
 
 
 
 

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